High-Protein · Low-Sugar · Lactose-Free · No Food Dye

the snack that
jiggles
back.

Grass-fed gelatin. Real fruit. 12g protein, 1g sugar, 3g prebiotic fiber. Zero guilt.

12gProtein per pouch
1gSugar per pouch
60Calories
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strawberry

SLAP

Bold, ripe, unapologetic. Like biting into summer itself.

12 Ingredients

nothing you can't pronounce.

Filtered Water

The base of soups, teas & coffee.

Milk Protein Concentrate

Same protein in milk & yogurt.

Grass-Fed Beef Gelatin

From grass-fed cows — never pork.

Allulose

A rare sugar found naturally in figs & raisins.

Chicory Root Inulin

Prebiotic fiber from chicory root — feeds good gut bacteria.

Collagen Peptides

The same collagen in your skin & joints.

Strawberry Puree Concentrate

Real strawberries, concentrated.

Natural Strawberry Flavor

Extracted from real strawberries.

Citric Acid

Naturally occurs in lemons & oranges.

Monk Fruit

A melon from Southeast Asia, used as a sweetener for centuries.

Beet-Juice Color

Straight from beets — never synthetic dye.

Potassium Sorbate

A salt found naturally in berries — keeps it fresh.

04 / The Numbers

we did the
science.

12g

Protein

More than a hardboiled egg

1g

Sugar

Sweetened with monkfruit

60

Calories

Guilt lives elsewhere

12

Ingredients

All pronounceable

How we stack up

ProductProteinSugarCals
Typical Jell-O Snack1g19g80
Greek Yogurt10g12g130
Protein Bar14g8g220
wobl.12g1g60

05 / Nothing to Hide

safe by design.

Dairy is our only major allergen — and we've made it lactose-free. No nuts, no soy, no eggs, no sesame, no seafood. No food dye. No pork. Just real food that works for real people.

Nut-FreeSoy-FreeEgg-FreeSesame-FreeSeafood-FreeLactose-Free

No Food Dye

Color comes from beet juice — never Red 40 or synthetic dyes. Parents, rejoice.

Beef Gelatin, Never Pork

Our gelatin is sourced from grass-fed beef — safe for halal, kosher, and cultural dietary observances.

Gut Health Built In

Chicory root inulin is a prebiotic fiber that feeds the good bacteria in your gut. Safe from infancy onward.

Picky-Eater Approved

Predictable texture, not too sweet, easy to swallow, single color. Built for the toughest critics at the table.

Dysphagia-Friendly

Smooth, cohesive, and squeezable — classified IDDSI Level 3–4. Trusted for swallowing difficulties in kids and seniors alike.

All Ages, One Pouch

Nutritious across the age spectrum — from kids (4+) to athletes, working adults, and grandparents.

05 / Social Proof

good for you.
actually good.

"I've tried every high-protein snack on the market. This is the first one that actually feels like a treat."

Maya R.

Fitness Coach, Los Angeles

"Finally — something sweet that doesn't blow my macros. I keep a pack in my desk at all times."

Daniel T.

Software Engineer & endurance runner

"My kids think it's dessert. I know it's 12g of protein. We're both right."

Priya S.

Mom of three, nutrition enthusiast

07 / Stay Updated

be first to wobl.

Drop your info below and we'll let you know the moment we launch.

Your info

How did you hear about wobl?

No spam. We'll only email you when we launch.

06 / Brand Moment

the wobl
index.

A real, semi-serious rating system for wobl-iness. Updated daily by our in-house wobl physicist.

bouncy castle8.2
water bed6.7
jeff bezos's voice3.1
a flan9.4
the stock market12 / off-scale
WOBL10.0(perfect)

First Shipment · July 2026

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